这里面提到的标准包括:
The user’s engagement with the post. Whether this is likes, comments, shares or following the account; these are all given a different importance
Which sounds are used. This answers the predicted theory that trending sounds boosts your video’s reach, hence demonstrating the importance of using trending sounds
The device and location settings. The language your device is using, GPS location and type of device are also considered within the algorithm
设备和位置设置。设备所使用的语言、GPS位置和设备类型也会在算法中被考虑。
It was also mentioned that each one of these indicators is valued differently for each different user, this is due to different users having different habits, for example, if a user only shares one out of every 200 videos, the algorithm is going to value that share a lot more than people who share every second video.
Something very important to mention is how a high number of followers “is not a direct factor in the algorithm”. This means that even if you have a very small number of followers, if it performs well against the criteria mentioned above, it will be treated the same as if it was done by an account with millions of followers.